So you’re a blogger… so what???

I find it ridiculous how some people would invoke the magic words “Blogger ako!” (“I’m a blogger!” in English) expecting to cast some sort of spell that makes people, brands, and establishments bend to their will. I mean, really? I hear more and more accounts of such incidents as time passes and it’s not doing any of us members of the blogosphere any good. If anything, I think it makes us look like spoiled children who throw fits if we don’t get our way.

Blogger, WordPress, Tumblr
It’s true that the internet is a powerful tool. It can make or break people, brands, and establishments. But it’s really not as simple as going online and typing out “So and so sucks!” without any real substance or story behind it. So no, being a blogger doesn’t mean you can automatically influence people to love or hate something on the sole basis of blogging about it. We must not let being a blogger give us a false sense of power and entitlement.
Here are a few points I’d like to share in relation to this matter:
  • Being a blogger doesn’t mean you get a free pass to events. I have a friend who works for a brand that holds events on a regular basis. During one such event, 2-3 people approached registration. These people were not invited to the event but they were insisting on entering the venue, waving their digicams at the registration people while saying “Blogger ako! Blogger kami!”. So??? WTF? Would you go to a birthday party, wave your cam around, and say “Guest ako!”?
    While I get a lot of event invitations, there are actually brands I like that don’t invite me, haha! But then I don’t get all worked up over it and demand to be invited (yes, some bloggers hunt down the PR or marketing people and do that… ugh!). I just take things in stride. If they want you there, they will contact you. If not, then well, that’s life! You just have to accept that you can’t always be included in every single function.
  • Being a blogger doesn’t mean you can just go up to a brand and demand free stuff.
    I have friends in brand management and marketing who tell me that they get emails and messages from people asking for free products so they can blog about it. If you are going to do that, make sure you have statistics and substance behind you to back you up. It’s a business. With millions of people online, if a brand gave in to the demand of every single person who requests something from them I don’t think they’d be making money. There’s no free ride in this aspect, brands give out products for review because they expect a significant amount of exposure for it… and as I’ve mentioned in a previous post, they’re not getting it from a blog or blogger with nothing to offer. If you so badly want to try it, buy it.
  • Being a blogger doesn’t mean you are entitled to anything, period.There’s nothing special about having a blog. Heck, my 7-year old daughter has one and she started it when she was 6. Any Tom, Dick, or Harry can put up a blog in a matter of minutes, so no, being a blogger really does not make you any more special than the rest of the non-blogging populace. That said, invoking the magic words “Blogger ako!” as if it meant anything significant is really quite useless. Yes you are a blogger, but then so are millions of other people all over the world. The only difference between you and a non-blogger is that maybe you have a louder voice online — and that’s something that’s always contestable.

I’m not perfect. I myself have made mistakes along the way but I think I can truly say that I’ve learned from them and I’m still learning. It just irks me when bloggers get stereotyped as a self-entitled lot with no ethics because of a few bad apples in the barrel.

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